✨ Learn the foundations for creating a website that users **and** Google will love
✨ Learn my only 2 rules for selecting your domain & platform
✨ Learn your website "archetype" and the exact strategy that works for each type (hint: not all websites are the same)
✨ Get the exact worksheets I use with clients, to pull the magic out of your business, so you can make your website stand out with special sauce only your business carries
✨ Discover your website's primary purpose and align it with your special sauce to determine your site goals
✨ Determine if you are a demand or a desire business, and what that means for your website design
✨ Learn the all of the conversion types you need on any website no matter the industry
✨ Learn exactly what pages you need and when to use pages vs blog posts (and get templates for them all!)
✨ Learn the purpose of each content type, and when to use each one (hint: not all content needs to be SEO-focused)
✨ Learn the types of brand archetypes so you can develop website branding that will actually attract your ideal audience instead of accidentally repelling them
✨ Avoid the most common design patterns that cause your website to look outdated and old
✨ Create your website and blog content faster with my copywriting templates and content formulas
✨ Get plug-and-play copywriting and design templates for every essential page type to shortcut your time
✨ Get a full strategy guide and checklist for each page you need so your website does more than look pretty, and is strategically built to work for you around the clock
✨ Audit your site for design and tech issues that can make it look bad (and hurt your brand) or reduce its visibility (and hurt your traffic)
✨ Learn the main ways to grow your traffic and how to decide which option is best for you, depending on your stage of business
✨ Learn to find and monitor your website errors so you'll never lose visibility over a technical issue
✨ **Diagnose the 3 most common website errors and learn how to fix them easily**
✨ Learn to measure your metrics so you can see where your traffic is coming from and learn what is working